Meet The Team

Bree

General Manager

AKA: The woman with a plan, a playlist, and a passport ready to go.

Bree's been shaping retail spaces and leading VM teams for over 20 years – think store openings, rebrands, campaign rollouts, and field crew wrangling at scale.She's worked with some of the biggest names in the game (Melbourne’s GPO, PETstock, Coles Liquor, Dan Murphy's... yep, she's seen it all) and still loves the thrill of a clean install and a killer campaign. She's the cool head in the chaos, the strategy behind the sparkle – and the reason things get done right.Bree lives bayside with her husband, two kids, and a couple of goldfish with big personalities. One day she'll add a schnauzer and a chatty little budgie to the crew – stay tuned.

Quick Hits:

Inspo Central? NYC. Big city energy. Big ideas. The OG mood-board.
Fave Retail Hangout? Chadstone – popping in for the OTT activations and pop-ups, plus extended hours at Christmas- love a midnight shopping trip. Also a fan of a sneaky wander down the DJ's end.
Out of Office? Sunrise beach walks, smashing tennis balls, stalking Kylie and Gaga tour dates, and planning the next getaway.
Wildcard Fact? Left-handed, vegetarian, and proud concert and musical junkie.

Ben

Visual Merchandising Manager ANZ

AKA: The man behind the merch, the Frenchie, and the flawless plan

With 22 years in VM and 13 of those at Play Retail, Ben's seen trends come and go – and he's still setting the standard.

From his Just Group roots (Just Jeans, Jay Jays, Portmans, Jacqui E.) to rolling out national campaigns for Play, he brings creative vision, precision, and sparkle to everything he touches.

Quick Hits:

Lives with? Ben lives with Anthony his partner of 20+ years, and Coco the style-savvy Frenchie
Inspo Central? Socials – fashion, installs, and retail across the globe.
Fave Retail Hangout? Chadstone is his fave. Always inspiring. Just like him.
Out of Office? Dog walks, Netflix marathons, and the occasional scroll spiral
Wildcard Fact? Used to sew drag costumes and run the dressing rooms at nightclubs – talk about a backstage pass!

Raina

Visual Merchandising Lead

AKA: The calm in the chaos – always in cool kicks, always with a smile

Sharp eye. Smart. Stronger retail game.

With over 11 years in retail and 7 years focused on VM, Raina's worked her way through the ranks – from in store setups to leading cluster, area and coordinator roles. She's been hands on with major players like JD Sports and Cotton On Group, and brings the kind of know how that makes any execution look flawless.

She's effortlessly cool – always pulled together in elevated casual (think lux layers and sneakers that mean business). Add her signature smile and a calm, can-do vibe, and you've got a VM lead everyone wants to work with.

Quick Hits

Lives with? Husband
Inspo Central? TikTok trends and street-style spotting while people watching
Fave Retail Hangout? Chadstone is her go-to (when it's not bursting at the seams), but The Glen gets the local love. Above all, Pavilion in KL is her international fave.
Out of Office? Café hopping, passport stamping, and getting lost in a good read.
Wildcard Fact? More of a flex – she has a Masters in Cancer Biology! Told you she's smart.

Janie

Visual Merchandising Lead

AKA: Kiwi born. Foodie raised. Retail obsessed.

Janie has 4 years of VM under her belt, working across brands like Adidas, JD Sports, Industries, and Myer. She's led teams, managed refits, and rolled out visual programs with the perfect mix of polish and practicality. She brings structure, style and good vibes wherever she goes – always with a strong eye and stronger coffee in hand.

Equal parts people-person and perfectionist, she's the type who will style a wall, sort a store, and still find time to snap the perfect lunch pic after.

Quick Hits:

Lives with? Family and a very cute Maltese Shih Tzu.
Inspo Central? TikTok, always.
Fave Retail Hangout? Highpoint is her VIC fave (Chadstone = too much cardio), but she'll always be a Pacific Fair girl as QLD has her heart)
Out of Office? Family hangs, foodie adventures, and holiday planning
Wildcard Fact? Grew up eating like a VIP thanks to her dad – he couldn’t cook, so she dined out at his clients' restaurants all over Auckland. Basically, she was born with a food critic's palate.

Marnie

Visual Merchandising Lead

AKA: The one who can style a window and sketch a look, all before her morning coffee.

Marnie brings serious style and hands on experience to the Play Retail crew, with 5 years experience working with David Jones. She has covered everything from high end fashion floors to seasonal campaigns and in store events. She has also had a colourful stint with Smiggle, so she knows how to flex across brands, categories and creative briefs.

Her eye for detail comes from more than just retail, she is a maker at heart. Whether she is sketching, sewing or sourcing vintage gems on Chapel Street, Marnie's creativity shows up in everything she does.

Quick Hits:

Lives with? A Tweenager (IYKYK)
Inspo Central? Op shops, fabric stores, Chapel Street Bazaar. They are all creative goldmines!
Fave Retail Hangout? Chadstone, always
Out of Office? Fashion illustration, sewing, crafting, and cooking up a storm
Wildcard Fact? She once worked as a costumer designer. No surprise she's all about the finer detail.

Archie

Accountant

AKA: The spreadsheet queen with a soulful playlist and a house full of superheroes

Archie's the one keeping our books balanced and budgets behaving. She knows how to manage the chaos behind the scenes – budgets, reports, reconciliations – all handled with a cool head and a calculator that does not miss.

Quick Hits:

Lives with? She lives close to her parents (like, 50 meters close) and shares her home with her family which includes two cats, two dogs, and a couple of kids who may be named after superheroes.
Inspo Central? Facebook scrolls.
Fave Retail Hangout? SM Philippines – the go-to for everything.
Out of Office? Listening to mellow music, pet cuddles and keeping the household superhero-level organised
Wildcard Fact? Her kids are named after iconic characters from Superman and Ghost Fighter. Yes, really.

Join Our Team

Ready to bring the energy in store?

Then you're our kind of person.

We are always on the lookout for retail rockstars, brand lovers, and people who just get it. Whether you’re a seasoned stylist, a sales machine, or just obsessed with making things look 'chef's kiss' - there is a place for you on the Play Retail team.

We're not your average agency. We do things differently – we're fast-paced and full of personality.
We back our people, and we bring good vibes to every store, every shift and every setup.

We work with the big brands (yep, the ones you actually wear), and we are after VM pros who can build relationships, bring the energy, and leave stores looking sharp.

The Gig:

Start now – we've got shifts ready to go
Visit major stores like Myer, David Jones, Rebel and JB HiFi
Work your magic with brands such as Lacoste, 2XU, Reebok, Ecoya and more
Apply global VM guidelines like a boss
Coach and support in store teams to lift their game
Be the friendly face stores actually want to see
Snap your work and upload it in our app (we love a good before and after)
Share insights that brands genuinely use – your opinion counts

You Bring:

2-3 days a week of availability
2+ years of VM experience (multi-site, multi brand – you've been around)
Killer time management and communication skills
A retail sixth sense – you get how great merchandising drives results
A knack for building solid store relationships
Flexibility and cool-headedness when plans shift (because they always do)
A phone with a decent camera
A car and license (for paid travel gigs)