Retail redefined.
Retail, Brought to Life. Strategy. Style. Impact. Results.
We are Play Retail. A specialist retail agency delivering scalable retail and VM solutions. Working with us is smoother than your morning latte.
We are Play Retail
We Play in stores – so your brand can win on shelves.
Play Retail is Australia's go-to crew for all things in-store. We're not just here to make things look good (Although we do that too!) - we're here to make retail work.
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From merchandising to activations, audits to ambassadors, we manage the moving parts that bring your brand to life in real retail spaces. Think Myer. Think David Jones. Think JB Hi-Fi. That's our turf.
Here's what really sets us apart:
Our reporting game is strong.
We don't just tell you what happened – we show you what's working, what's not, and what to do next.
Insights. Photos. Stock Visibility. Store Feedback. Competitor Activity. You'll see exactly how your brand is landing – and how to land it better.
We've been at it since '98 – and we're still ahead of the game. We don't do cookie-cutter. We do custom.
Fast. Field Ready. Always On-Brand.
If you're ready to show up in-store with impact (and insight) let's Play.
Our Services
We are the team that brands call when they need to show up and stand out in-store.
Whether you're launching, relaunching or just need a helping hand, we've got you.
Here's how we help your brand play harder in store:
Visual Merchandising
We style your space to stop traffic (and start selling). From windows to walls, we make your brand look as good as it deserves.
Retail Services
We keep your products where they belong – front
and center, fully stocked, and fully shoppable.
Other Services
Styling
Look Book Documentation
Sales Reps
Shelf Relays
Brand Activations
Visual Merchandising Training Program
POS and Small Format Brand Installs
New Store
Set ups
Stocktakes
Peak Period
Team Resource
Brands We Work With
